For immediate releaseMontreal, February 28, 2024

Just a week after announcing her signature with Bonsound (label and publishing), Virginie B unveils Madone, a quirky and bubbly ode to laziness, nature and womanhood. This hyperpop single is accompanied by a music video directed by Rosalie Bordeleau, in which the singer-songwriter, producer and multi-instrumentalist embodies four archetypes of femininity.

Madone is available on all music services.

Led by the manic energy of a sugar rush, Madone combines a surprisingly diverse array of musical ideas for its short runtime; percussive bass licks, intricate electronic production, art pop sensibilities and a trap-adjacent bridge successfully channel both raw immediacy and glamorous finesse. Virginie B’s playfully processed voice captures the mystical nature of the lyrics, carrying memorable melodic lines about the embrace of her indolence through the revelatory advent of a divine feminine figure. The song was composed and produced alongside close collaborator Louis Jeay-Beaulieu.

With its eccentric symbolism and maximalist costumes designed by Myraï Lavoie and Tristan Rehel, the music video for Madone is a feast for the eyes through which the singer-songwriter personifies four distinct visions of femininity: the undesirable, the tortuous, the strong and the hyper-feminine. These four characters are complemented with a fifth one that gives the song its name: the Madonna, a powerful deity who guides us towards the ultimate secret of carefreeness with the bewitching mantra no me importa.

Watch and share the music video for Madone via YouTube.

Virginie B's debut album INSULA quickly attracted attention upon its independent release in 2022, garnering praise from ICI Première, Le Devoir, La Presse, Montreal Rocks! and PAN M 360. This recognition culminated in a nomination for Pop Album of the Year at GAMIQ 2022. Virginie also proved her onstage talent on multiple occasions, such as Francofolies de Montréal, Coup de Cœur Francophone, Phoque OFF, Santa Teresa Festival, Taverne Tour, M for Montreal 2022’s Official Selections and as an Official Artist at SXSW 2023.

About Virginie B
Virginie B's irresistible quirkiness is matched only by her boundless creativity. The singer-songwriter, producer and multi-instrumentalist offers a unique reappropriation of hyperpop that incorporates touches of nu-jazz, funk and R&B, complemented with a refined conceptual approach inherited from art pop. Accompanied by her talented collaborator and co-producer Louis Jeay-Beaulieu, she applies this distinctive and versatile combination of styles to the exploration of her psyche, femininity and relationship with technology and nature. The result is an outlet through which she expresses her desires and excesses without taking herself too seriously, reflecting her vulnerability and confidence. On stage, she exudes a mesmerizing charisma, enhanced by the undeniable chemistry she shares with Louis, who accompanies her on bass. In addition to her solo project, she brings her striking stage presence to the live shows of the many Montreal-based artists she collaborates with, such as Super Plage, Félix Dyotte and Marie-Gold.